3.100 The Government wants to achieve the best superfast broadband network in Europe by 2015. In order to determine what constitutes "the best" network in Europe, the Government will adopt a scorecard which will focus on four headline indicators:
• speed;
• take-up and coverage;
• price; and
• choice.
3.101 These will be made up of a number of composite measures rather than a single factor such as headline download speed. The Key Performance Indicators that will sit underneath these are still in development. Ofcom expects to publish the data for the 'best in Europe' scorecard during summer 2012.
3.102 The Government will aim to enable at least 90 per cent of households and businesses in every area of the UK to have access to superfast broadband service by 2015, with the remainder having access to a minimum of at least two megabits per second by this date. This will ensure that rural areas also experience the benefits associated with superfast connectivity. Businesses in all Enterprise Zones will have access to superfast broadband by 2015, either through being part of a commercial roll-out, or through being prioritised in local broadband plans.
3.103 Separately, the European Commission wants to see 100 per cent access across Europe to at least 30 megabits per second by 2020, and for 50 per cent of European citizens to subscribe to 100 megabits per second services by the same timescale.
3.104 The Government also wants to enable efficient use of spectrum resources to support a thriving and competitive telecoms market. This means having adequate spectrum available to the market to deliver higher mobile broadband speeds and networks with more extensive coverage.
3.105 The Government wants to achieve a high quality mobile data and voice network with near-universal 99 per cent coverage of voice and data mobile services and good connectivity on all major transport links.
3.106 The Government also wants to ensure that the regulatory system for communications supports an industry that can in future innovate and adapt rapidly to changes in technology, demand and lifestyles as it has done in the past.