Although modern Energy from Waste plants produce much lower levels of emissions into the air than their predecessors, and are subject to stricter regulations than any other forms of energy generation, it is prudent for Authorities to be prepared to deal with public concern in relation to emissions to atmosphere. Such concerns are often articulated by non-governmental organisations with a particular focus on the environment. These NGOs often form an alliance with local residents (See Section 6.6.7) although their agenda may not be identical.
When engaging with NGOs it is important that the Authority sticks closely to the scientific evidence in relation to emissions (See Appendix H) and adopts an open attitude in relation to sharing information. Consistency of message is also important and a detailed Communications Strategy is essential to ensure that the local media is in a position to provide balanced coverage of the issues.