Industry must not expect government to tell its story. Civil servants will not defend any contract that has become controversial, no matter how well it has performed in the past. It is up to industry to understand the reasons why they have difficulty in getting their stories across. They must develop the narratives that will assist the politicians, the public servants and the public to appreciate their contributions, and the reasons why they do not always succeed. The following are some thoughts which emerged in the course of this review.