Finally, after all the planning, you are ready to implement the program and the evaluation.
This phase walks through steps for launching the program; producing materials; procuring needed services; sequencing, managing, and coordinating the respective interventions; staying on strategy; fielding the evaluation; capturing and disseminating findings and lessons learned; and modifying activities as warranted.
Your monitoring plan should be alerting you to any issue that requires urgent attention or modification. Staying on top of important stakeholder and partner perspectives and concerns is an important function during this phase.